IMRI Institute

13 Essential SEO Techniques

1. Title Tag - The title tag is most important in SEO tool Submit your site to quality, trusted directories such as Yahoo, DMOZ etc. Seek links from authority sites in your industry. Your keywords should be in the links you get and keep the keywords short... Read >

Why Keywors Research Is Important In SEO

Keyword research is one of the most crucial aspects of a successful Search Engine Optimization and marketing campaign. When searching for something on the internet, people try various terms and combination of terms to find the information they're looking ... Read >

20 SEO checklists

Search Engine Optimization should be an integral part of your website project, from the beginning to end. You should structure your website correctly and make it spider friendly to get a high search engine ranking. You can use the following list to make s... Read >

5 Ways to Build Quality Backlinks

Link building is the process of creating inbound links to your site. This will help to achieve high search engine ranking and then generate quality traffic to your site. Search engines often use the number of backlinks that a website has as one of the f... Read >

10 Steps in PPC Process

1. Set Goals for Cost per Conversion: Your PPC campaign will be profitable only if the total cost per conversion is lower than your break even point. Your goal should be to get most conversions with lowest cost per conversion. Good conversion may still lo... Read >